Serena Williams has found her true calling in motherhood. In a recent conversation with Gavin Rossdale, she declared, “I was definitely born to be a mom. If you thought I was born to be a tennis player, I was born to be a mom.” Beyond her 23 Grand Slam titles and entrepreneurial ventures like WYN Beauty and Serena Ventures, Williams’ greatest joy lies in her daughters, Olympia and Adira. She often expresses her deep affection, admitting she is “obsessed” with them. Whether it’s matching outfits or a family tradition like Taco Tuesdays, Serena just can’t get enough! This time she’s bringing business together with her daughters. That must be a real treat for her, right?
If you didn’t know, Williams has just launched her first-ever children’s clothing line with Janie and Jack, and it’s absolutely adorable! The Spring 2025 limited-edition collection is inspired by her daughters, Olympia and Adira, and it’s all about celebrating family and joy. Serena has been a fan of Janie and Jack since Olympia was a baby, so this collaboration felt like a natural fit for her.
On March 12, Serena shared some behind-the-scenes fun from the collection’s photoshoot on her Instagram story. She posted pictures of herself, Olympia, and Adira all dressed in pretty pink outfits, along with a fun video from the shoot. She captioned it, “Anything I do with my girls brings me joy, but creating this collection with them and @janieandjack has been a dream come true.” What an exciting way to bring fashion and family time together, right?
The collection is a reflection of Serena’s iconic style, blending it with playful, resort-ready designs. It features bold colors, vacation-inspired prints, and even a reimagined version of one of her most memorable childhood tennis outfits from 1992, which was a two-piece outfit of a crop top and high-waisted tennis skirt. Additionally, the line includes stylish swimwear, vibrant ombré sets, and two exclusive mommy-and-me looks for mothers and their little ones. It’s perfect for kids up to age 12 and is available online and in Janie and Jack stores nationwide.
For Serena Williams, fashion is about self-expression and confidence, something she hopes to instill in her daughters. She noted that fashion is a way to create memories, and she loves seeing her girls’ unique styles shine through matching outfits and playful moments. When describing the collection, Serena said, “If I could describe this collection in one word, I think I would say ‘joy.’ It’s very joyful, and that’s what I want to create.”
While the mother and daughters relish their stylish new drop, it certainly won’t be the end of their fahson adventures together. Remember when they all wore matching pink dresses to a Taylor Swift concert. The dresses had a fun tennis twist, and Serena added a playful touch with a T-shirt that read, “I Love Taylor (my daughter made me wear this)”—a testament to Olympia’s influence on her mom’s style choices.
It’s great seeing the bond that Serena shares with her children. Despite her busy schedule, she always tries to make time for them. Even noting that she gets lonely without them there!
Serena Williams confesses to when she feels lonely
Recently, on March 4, Serena made a heartfelt admission on X, writing, “I miss them so much when they sleep. That’s when I get really lonely. #mygirls.” This emotional honesty gives us a glimpse into her life as a busy mom, often on the road for business projects. However, Serena always finds ways to make it work and prioritize her family. Her love for her daughters is evident in everything she does, from her business ventures to her personal life.
The WTA legend has always strived to be the best role model for her daughters. However, she hasn’t been immune to the challenges of motherhood. In a 2022 interview with Insider, before Adira’s birth, Serena confessed, “Mum guilt is real. I always feel so guilty when I’m doing something on my own.” Despite these feelings, she remains very hands-on with her daughter, setting strong boundaries and prioritizing quality time after work. “I don’t know if my method works, but I’m very hands-on with my daughter. I’ve set really good boundaries. But then after work, I’m going right to my daughter,” she shared.
Now the launch of this clothing line marks an exciting time for Serena and her daughters. It’s a chance for them to bond over fashion and create memories that will be cherished for years to come. As Serena navigates her life as a busy mom and entrepreneur, these moments remind us that family always comes first.
The post “Anything I Do With My Girls…” – Serena Williams Embraces Pure Bliss in a Special Collaboration With Her Daughters appeared first on EssentiallySports.
