“I’m excited to be launching the debut of STAYME7O in New York,” Carmelo Anthony just took his signature “Stay Melo” mantra to a whole new level. On April 14, 2025, the NBA icon and Syracuse legend launched his canna–s brand, STAYME7O, right in the heart of downtown Syracuse. The event, hosted at FlynnStoned Canna–s Company, was more than just a product drop; it was a full-circle moment for Melo and a love letter to the city that shaped him.
But STAYME7O isn’t just about a premium product, it’s about purpose. Melo’s entry into the industry blends quality with a mission, aiming to elevate the canna–s experience while pushing for social equity. From greeting fans to promoting his vision, he made it clear this isn’t just a business move, it’s personal. Syracuse gave him a platform, and now he’s giving back with a brand built on legacy, culture, and community impact.
Carmelo Anthony’s brand shared a promotional video through an Instagram post on their official page, @StayMe7o420. The post featured Carmelo Anthony sharing the vision behind the brand and amazing visuals showcasing the product. The post was captioned, “@stayme7o.420 premium couture canna–s — now in New York, my city, my roots. Crafted with passion and purpose in every selected strain. REV – RECOVER – RELAX.”
NY: 2024 Kering For Women Dinner – Arrivals Carmelo Anthony attends the 2024 Kering for Women dinner at The Pool, New York, NY, September 9, 2024. New York NY USA NOxUSExINxGERMANY PUBLICATIONxINxALGxARGxAUTxBRNxBRAxCANxCHIxCHNxCOLxECUxEGYxGRExINDxIRIxIRQxISRxJORxKUWxLIBxLBAxMLTxMEXxMARxOMAxPERxQATxKSAxSUIxSYRxTUNxTURxUAExUKxVENxYEMxON
“New York is home, and bringing this project to life here feels incredibly personal and full circle,” stated Carmelo Anthony, and with that, the floodgates opened for the launch of his new product. Seeing the post in tandem with the announcement, fans wasted no time backing the legend in his new venture.
How the fans reacted to the promotion
Fans were visibly excited amid the news of the launch. One fan commented, “Best in the business ” attesting and hyping up the quality of the product which is set to launch at Flynnstoned Canna–s Co. Another fan gave an ode to the new line of business for Melo, “The Melo cannibus era is here ” marking a transition from his iconic basketball playing days to a business mogul. An Instagram user expressed curiosity, asking, “ When is it available for purchase” as the product, when launched, was just available in a select store, and not in other dispensaries.
Another fan wrote, “when in doubt, STAYME7O ” urging other fans to try the product for some relaxation, and adding to the promotion of the product. One fan wrote, “ so proud to be a New Yorker,” sharing the joyous feeling of pride as the product was launched first in the city of Syracuse in the state of New York. Another fan wrote, “ I’mma find this bud, now he going all out @carmeloanthony” suggesting that they will track down the product come what may, and giving props to Carmelo Anthony over his new venture. A New York inhabitant also commented, sharing their excitement to try the new product and expressing their eagerness for the product to be available widely in all dispensaries, “ super excited for STAY ME7O to be in all NY state dispo’s. LETS GO !!!!”
Carmelo Anthony’s foray into the can—is industry is a testament to his enduring bond with Syracuse. As fans rally behind STAYME7O, Melo’s legacy finds a new stage—one where community and culture converge.
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