As a generational talent fresh out of college, Paige Bueckers’s arrival in the league marked a cultural shift, both on and off the court. While her impact in Dallas Wings led to a notable spike in ticket sales and media attention, it was facets of her on-court personality, adaptability, maturity, and fluid role-playing that renewed fan interest and earned her an ever-growing fan base. Needless to say, Buecker’s off-court contributions have been equally praiseworthy.
With a total net worth estimated at approximately $1.5 million, thanks to her professional salary and NIL deals, Bueckers has impacted several lives. Launched in 2022, her Paige Bueckers Foundation aims to support youth development. The foundation also joined hands with Chegg.org and Goodr to ensure American citizens have access to food. As a result, she donated over $50,000 to food insecurity initiatives. But that wasn’t all.
As the first-ever Creative Director of DoorDash, the rookie unveiled plans to support food security efforts through merchandise. While Bueckers’ constant philanthropic activities bring her praise and appreciation, her recent statement undermined one of the biggest crises the nation has been combating. Recently, national reporter Landon Buford shared a clip featuring Bueckers on X (former Twitter).
The clip shows the Dallas Wings rookie on the court during the All-Star weekend, when a reporter questions her regarding potential future endorsements apart from sports-related brands and partnerships. “Paige Bueckers on potential future sponsorship partnerships,” the caption read. “Idk, I guess one in the future, I’d like to have a car dealership partnership, so I don’t have to pay for a car,” Bueckers said.
Paige Bueckers on potential future sponsorship partnerships:
“Idk, I guess one in the future, I’d like to have a car dealership partnership, so I don’t have to pay for a car,” says @paigebueckers1.
“I’d also love to have a real estate partnership so I wouldn’t have to pay for a… pic.twitter.com/3EiDHH0Cgi
— Landon Buford (@LandonBuford) July 25, 2025
Bueckers thought long and hard before answering that she would rather look forward to a car dealership. Just so that the rookie can own it in the future. After all, it was the thought of a free car that led her to consider the option. While the light-hearted reply was an indirect comparison to freebies that come with collaborations or partnerships, what Bueckers said next was enough to stun the fans.
“I’d also love to have a real estate partnership so I wouldn’t have to pay for a house,” Bueckers added. “In every single deal, try to get the most out of it. So, you don’t have to pay for it.” While she said it in jest, smiling, our country largely suffers from homelessness even today. Despite being the world’s largest economy, the nation’s condition in terms of homelessness has worsened over a couple of years.
According to the National Department of Housing and Urban Development, the 2024 Annual Homeless Assessment Report (AHAR) estimated an 18% increase in homelessness from 2023. Conducted as Point-in-Time (PIT) counts on December 27, 2024, the data recorded an estimate of 771,480 people suffering from the crisis.
“The rise in homelessness in 2024 can be attributed to the nation’s worsening shortage of affordable housing, stagnant wages that have not kept up with increased housing costs, the effects of increased inflation over the past few years, and the ending of many pandemic-era benefits and protections that helped keep individual and families stable housed,” the report read.
As the nation grapples with the issue, even players like Paige Bueckers have not been spared from the thought. While existing inflation continues to adversely affect affordable housing, the league, too, has its own share of struggles. With player salaries and league’s revenue-sharing CBA negotiation hitting a deadlock earlier this month, it sure poses a threat to players’ security and adds to financial constraints.
Rookie Paige Bueckers attends her first-ever CBA Talks
Dallas Wings rookie, Paige Bueckers, joined WNBPA President Nneka Ogwumike and Vice-President Breanna Stewart and marked her CBA negotiations debut in Indianapolis ahead of EssentiallySports’ exclusive coverage of the All-Star Weekend. While the guard’s presence signified her major commitment to the league’s development, the recent talks turned out to be a major disappointment for Bueckers, as reports from insiders suggest.
Dallas-based reporter Grand Afseth provided an update on the issue: “Dallas Wings guard Paige Bueckers was among the 40 WNBA players who attended the league’s in-person CBA discussion. She was among those left unimpressed by the proposal, calling it ‘disrespectful’.” But she wasn’t the only one dissatisfied.
“I think yesterday’s meeting was good for the fact that we could be in the same room as the league and the Board of Governors. But, I think, to be frank, it was a wasted opportunity,” Steward said after the inconclusive meeting. The CBA and WNBA sat down with the athletes to discuss multiple topics ahead of the expiration. However, several important negotiations went unresolved, the major one being the revenue sharing and salary growth of athletes.
While the CBA talks were not fruitful for the union, the 2025 All-Star Game was a positive distraction. With StudBudz streaming and enlightening the overall mood to Team Collier and Paige Bueckers winning at her first-ever event, the replenished break was exactly what the Dallas Wings needed before they ousted Seattle Storm 87-63 on Tuesday.
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