“Completely immersed in the L. A lifestyle for all of my childhood and teenage years” were the words of Elisa Johnson, daughter of basketball legend Magic Johnson, back in 2016. But how often do you see youngsters succeed in fulfilling their dreams? Well, Elisa surely did. It was her childhood experiences that drove her to the gates of the fashion industry. From a fashion influencer to a businesswoman and then a fashion designer, she is content with her life. But how does Magic Johnson feel about her daughter’s success?
But before we dive into ‘Magic’s’ reaction, let’s see what’s creating the buzz. She has teamed up with model and entrepreneur Lori Harvey and this partnership has resulted in a curated capsule collection! Harvey, known for her style, has handpicked her favorite Elisa Johnson designs. And of course, this collaboration is a major step for the rising brand. Well, in case you do not know, she has her luxury eyewear brand.
But why is this collaboration important? The Lori Harvey Edit showcases everyday essentials. The brand describes Jane as commanding, luxe, and edgy. As ESSENCE announced the partnership to the world, the proud father, Magic Johnson, couldn’t stop himself from expressing his delight! He shared the news on Twitter. “I’m so proud of my daughter Elisa and excited for her and her eyewear brand elisajohnson.co’s curated capsule with Lori Harvey!” he wrote. He also called both Elisa and Lori “outstanding entrepreneurs.”
I’m so proud of my daughter Elisa and excited for her and her eyewear brand https://t.co/AUcXwpBIgy’s curated capsule with Lori Harvey! Elisa and Lori are two outstanding entrepreneurs and I’m happy to see them working together and achieving success! https://t.co/O5TelMWv9q
— Earvin Magic Johnson (@MagicJohnson) February 21, 2025
Johnson’s support for his daughter’s venture is clear. More so, because this partnership is a testament to both women’s entrepreneurial spirit, and for her, it is the first in a series. Elisa Johnson, the young entrepreneur, plans to feature other influential voices in the future. But for now, seeing Elisa making a mark for herself in the industry, is truly a proud dad moment for the retired NBA legend. And it does not take blood, but wisdom, to be like your parents. The reason why Elisa, even after being his adopted child, has a knack for succeeding in what she’s doing.
This is a developing story…
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