Remember last year’s Olympic Games in Paris? Serena Williams wasn’t the only member of the Williams-Ohanian family making headlines there. Her daughter Olympia stole the show in the City of Love as well, turning heads with her impeccable fashion sense, dressed in the latest designs from Dolce & Gabbana, Gucci, and Ivy City Co. But Olympia’s love for fashion isn’t just about wearing stylish outfits, she’s been shaping them too! Back in 2022, Serena proudly revealed that her then-5-year-old daughter was already influencing designs for her S by Serena collection. Now, at just 7, Olympia has taken things to the next level, helping her mama with a brand-new fashion design!
Whether she’s twinning with Serena in a Nike dress at the US Open, rocking designer fits from Balmain, Burberry, and Virgil Abloh’s Off-White sneakers, or stealing the show at King Richard’s premiere, Olympia has constantly been in the fashion spotlight! Remember when she turned heads at the Olympic Equestrian competition, dazzling in a Peter Rabbit x Gucci Kids dress with red and blue ribbing, while her mom stunned in a sleek Stella McCartney White Cape Dress?
Or when she radiated charm in a bright floral Ivy City Mini Hattie Dress in Poppy during the Olympic women’s gymnastics final? Serena, as always, complemented her daughter’s look in an Off-White Black Net Arrow Midi Dress and Nike Zoom Vomero 5 sneakers. From couture to casual chic, Olympia has been setting trends from day one. But her latest fashion moment didn’t come from wearing designer threads, it instead came from creating them!
At just 7 years old, Olympia took her love for fashion to the next level by handcrafting a dress of her own. Serena derives even greater satisfaction from witnessing her daughter’s passionate creative pursuits.
Just a while back, the 23-time GS winner took to IG to share a series of stunning photos, rocking a casual yet stylish white T-shirt paired with denim and black jeans. But what truly stole the spotlight wasn’t the outfit itself, it was the heartfelt touch behind the style. Surprising her followers, Serena revealed in the caption, “Bet you did not know @olympiaohanian designed my shirt.” Well, the T-shirt wasn’t just any design though; it featured adorable handwritten messages from Olympia, including “Greatest Mama of all time” and “Mama, you are my best friend.”
And while Olympia made headlines with her fashion-forward creativity on social media, little Adira was busy making her own statement, this time on a shopping spree! Her IG account lit up with a series of adorable snapshots, with the cheeky caption, “When the paparazzi catches you shopping. Mama, don’t be mad!” Serena, clearly a proud mama, re-shared the photos on her Instagram story, celebrating her youngest fashionista.
With both daughters embracing style in their own ways, Serena seems to be raising the next generation of trendsetters! Her daughters are inspiring her business endeavors as well.
Serena Williams collaborates with child fashion brand Janie and Jack
Serena Williams is making waves far beyond the tennis court, this time stepping into the world of children’s fashion. In an exciting new venture, she has partnered with Janie and Jack, a renowned American retailer, to launch a limited-edition kids’ clothing line. The collection, inspired by her daughters Olympia and Adira, seamlessly blends sporty elements with chic style, bringing a touch of Serena’s legendary influence to children’s wardrobes. Having dressed her daughters in brand pieces for years, Serena described the collaboration as a “full-circle moment,” marking yet another milestone in her expanding empire.
Taking to IG recently, the former pro shared heartwarming moments from the campaign, featuring herself alongside her two little fashionistas. “These memories will last forever,” she captioned the post, encouraging fans to explore the attire collection. And it wasn’t just Serena celebrating the launch though, her husband and Reddit co-founder Alexis Ohanian proudly chimed in with a sweet comment: “Love that first photo of you three! Dee Dee is so happy,” referring to their youngest daughter, Adira.
With Serena’s elder daughter already making design contributions and Adira embracing her shopping instincts, the possibilities for Serena’s next fashion move are endless. What do you think could be next in line?
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